hand lettering Tag

Back in the Summer of 2017 I was commissioned by Abacus Cards to create some bespoke lettering that will be made into a repeat pattern design for birthday gift wrap and tags.

Initially, I came up with about 4 design ideas, including two feminine designs, and two more gender neutral ideas, until this one eventually was chosen. We  then began developing and finalising the final design together collaboratively. From sketch to final art,  it was a pleasure to work with the team at Abacus to develop this gift wrap design.

Abacus Cards - Gift Wrap - Birthday - Pattern Design - Alice Potter

Abacus Cards - Gift Wrap and Tags - Birthday - Pattern Design - Alice Potter

The final product is a 500mm x 700 mm gift wrap with the lettering print and two matching gift tags.

If you would like a similar bespoke piece for your brand, please contact my art licensing agents, Advocate Art.

See the original artwork on my portfolio HERE.

Abacus Cards - Gift Wrap - Birthday - Pattern Design - Alice Potter